Privacy policy



Starting from May 25, 2018, Regulation no. 679/2016 on the protection of individuals regarding the processing of personal data and on the free movement of such data and repealing Directive 95/46 / EC (hereinafter referred to as GDPR) is applicable in all Member States of the European Union.


Field of application

GDPR applies to the website, aiming to inform its users about the processing of personal data by DENTSTORE SRL, as a controller, registered with the Trade Registry under no. J40 / 15190/2017, with sole identification no. 29777715, fiscal attribute RO, share capital 403.000 lei, headquartered in Tepes Voda no. 89, District 2, Bucharest, Romania, phone + 40-21-308-5751, fax +40 -21-308-5752, having the bank account no. RO51BTRLRONCRT0311392601 opened at BANCA TRANSILVANIA.

If you have any questions or requests regarding the processing of your personal data, you can contact us by sending us an e-mail to:


­­­­­How we collect personal data

Directly: We typically process personal data that you have volunteered send us:
when you contact us by sending a chat message;

  • When you contact us by sending a chat message;

  • when you contact us to request information about our activity, at the e-mail;

  • When creating an account on

Indirectly: We can process data that you have not voluntarily provided:

  • when you visit our site or interact in any form with it.


Which categories of personal data we process

Identification data: first and last name, username Facebook;

Contact details: phone number, e-mail address, home address /address;

Data collected involuntarily: in account password, IP addresses, time your visit, operating system and other technical parameters.


Data processing by the controller (purpose and legal grounds)


DENTSTORE processes personal data provided through the website for the following purposes and legal grounds:

  • Agreement: We may process personal data for the performance of the agreement concluded in accordance with the Terms and Conditions provided on the website;

  • Legitimate grounds: We may process personal data on legitimate grounds when, according to our assessment, we consider that the processing is fair, reasonable and proportionate to the purpose of the processing;

  • Legal obligation: We may process personal data in order to fullfil our legal obligations as a legal entity.


Why do we need personal data?

We process personal data in a transparent way for the following purposes:

  • processing any requests received through the website, including processing your orders and creating your account;

  • to communicate our offers and to promote our products and events;

  • to evaluate and improve the website, our services and our relationship with site users.


Do we communicate personal data to third parties?

We may communicate personal data collected through the websites to third parties in order to improve the quality of our services or to benefit from the help of some specialists in fulfilling some of our obligations under specific legislation in a particular field or according to ongoing agreements.

Your data can be sent to partners who provide our marketing, administration and website maintenance services.

These third parties also have similar obligations to ours regarding the protection of personal data, whether they are personal data controllers or are empowered persons who process the data on our behalf.
We consistently ensure that our partners have sufficient guarantees to implement appropriate technical and organizational measures so that your personal data processing meets all legal requirements.
The above-mentioned personal data may be made available or transmitted to third parties and in the following situations: (i) public authorities, auditors or institutions competent to carry out inspections and controls on our activity, requesting us to provide information, in the virtue of legal obligations; (ii) to comply with a legal requirement or to protect our rights and assets.


Do we transfer personal data outside the European Union?

In order to facilitate our global operations and in accordance with the applicable legislation, we could transfer or, as the case may be, allow access to our partners from several states, including the United States, as determined by the Cookies Policy.

Each transfer is subject to specific and appropriate rules to ensure the protection of personal data.


Data processing for children under the age of 18

All personal data processing activities refer only to persons over the age of 18, respectively representatives of the legal entities or persons acting in the name and on behalf of the legal entity.


Dismissal of processing and its consequences

If you do not provide us with the required personal data, you will not be able to submit the request /order to us and we will not be able to solve your request or to deliver your order.

In order to be able to transmit marketing communications, we need the email address so you can receive offers and communications about our services and products.


What rights do you have regarding your personal data?

As a data subject, we respect the following rights:

• the right to request a copy of the personal data we own;

• the right to ask us to rectify any personal data that is inaccurate or out of date;

• the right to require that personal data be deleted when we no longer need it;

• If processing is based on your consent, a contract, or automatic means of decision, the right to require us to provide your personal data directly from you and, if possible, transmit those data directly to another to portability of data);

• to withdraw your consent to the processing, when the processing is based on the consent, but without affecting the legality of the processing activities carried out so far;

• in the case of a dispute over the correctness of the processing of personal data, the right to restrict the processing;

• if processing is based on legitimate interests, the right to object to the processing of personal data (where applicable);

• the right to file a complaint with the supervisory authority: the National Supervisory Authority for Personal Data Processing, located on Blvd. G-ral. Gheorghe Magheru, no. 28-30, District 1, postal code 010336, Bucharest, Romania or by e-mail at .

The above rights may be exercised at any time. In order to exercise these rights, we encourage you to make a written request, dated and signed, or electronically at the following address:


Security of personal data

We have adopted technical security procedures to protect personal data against loss, unauthorized use, destruction or alteration. We ensure that access to personal data is limited and authorized only to those who have the right to use it. These individuals have the obligation to ensure the confidentiality of the data.


For what period of time do we keep personal data

We will store your personal data only for the period of time necessary to achieve the above-mentioned processing purposes, while respecting the legal requirements in force.
We estimate that the above-described processing activities will require the storage of personal data over the following periods:




Data transmitted through the account created on the website

5 years from when the account has not registered any activity

Data collected involuntarily through the website


3 years from the date of collection

Once the processing period indicated above has expired and we no longer have any legal or legitimate reason to process your personal data, it will be erased in accordance with the controller's procedures.


Amendment of Privacy Policy

In case an amendment is needed to these privacy rules, DENTSTORE shall publish such amendment to provide correct and full information on collected data and how it is used.